Sustainability

We are constantly working towards a more sustainable future. Every day we are looking at ways to reduce our impact on the environment, including our baking processes, our packaging, and how our products are distributed.


USING LESS VIRGIN PLASTIC

Bread bags made with 30% Recycled Plastic

We’re taking further steps to reduce our environmental impact and support the circular economy by introducing new bread bags made with 30% recycled plastic using the ISCC mass balance approach. These new bread bags are available across our Tip Top The One, Tip Top 9 Grain and Tip Top The One Gluten Free loaves.

This initiative helps to reuse and recycle valuable plastic materials, reducing the need for new plastic production. As a result, 160 tonnes of virgin plastic will be removed from the manufacturing process of Tip Top bread bags by December 2025..

Thinner bread bags with less virgin plastic

Thinner Bread Bags

We’ve reduced the thickness of our bread bags on average by 20% to ensure we reduce our environmental impact by using less plastic while still ensuring our product stays fresh.


International Sustainability & Carbon Certification (ISCC) PLUS Scheme

The production of Tip Top bread bags made with 30% recycled plastic is certified by the ISCC PLUS Scheme. The ISCC certification ensures that at least 30% of the plastic sourced for the production of our bread bags is recycled and allocated via the mass balance approach.

This means our bags are made with a blend of new materials and materials incorporating recycled plastics. Achieved through advanced chemical recycling technology, the process ensures the recycled material is of equivalent quality to virgin plastic. The proportion of recycled plastic can vary from bread bag to bread bag, so some may contain more while others may contain less. The ISCC certification guarantees that a minimum of 30% recycled plastic is allocated to the new bread bags using the mass balance approach.


OUR CARDBOARD BREAD TAGS ARE BETTER FOR EVERY AUSSIE

In 2020, we were the first in Australia to introduce 100% recycled and recyclable bread tags. The roll out of these cardboard tags has removed 140 million pieces of single use plastic from local waste streams annually – the equivalent of 49 tonnes of plastic every year.

You can easily recycle your cardboard tags in kerbside recycling bins by tucking the tag securely inside other paper or cardboard products, such as an envelope or paper bag, giving them the best chance of being recycled into a new product rather than being sent to landfill.


AUSTRALASIAN RECYCLING LABEL (ARL)

We are currently rolling out the ARL logo across all our products, ensuring that we communicate recycling information that’s easy to understand. Making it easier for you to help the environment. To find out more, visit https://arl.org.au/

WANT TO KNOW MORE?

For frequently asked questions & answers click here.